In biblical times, Jesus used parables to tell a story. Shakespeare used stories to write plays. Today, the media uses stories to report the news. So why wouldn’t we use stories to sell? Are you marketing a perspective or an attitude you want your client or prospect to feel?
I’ve learned through experience, that the right story makes a difference, it can have an impact on your client’s decision. Powerful stories can change minds.
Marketers tell a story. We are marketing ourselves… Are you marketing your real estate?
If you would like how to incorporate “Story-Selling” into your business, I will be starting a 45-minute strategy session every Tuesday at 10 – Come join me for Coffee with Keller next Tuesday.
Visit my facebook fan page – www.facebook.com/nwrealestateagentnetwork for the location of our next CWK meeting, or email me at firstname.lastname@example.org
Tell Your Story!